Vladimir Serov gave the course "Marketing in complex markets" at Moscow State University

16 May 2012

Vladimir Serov gave the course "Marketing in complex markets" at  Moscow State University

May 16, Moscow. Director of Marketing Communications AGT Vladimir Serov gave a course "Marketing of consumer goods in difficult markets" at Moscow State University. The course consisted of four master-classes - the promotion of prescription pharmaceutical products, the promotion of hard alcohol, the promotion of tobacco products and promotion of beer and soft drinks.

"Promotion of products on the market with a legislative restriction is a difficult but interesting task - says Vladimir Serov. - Companies and agencies that are present in this segment are often the pioneers in the development and implementation of new marketing tools and approaches. "

Experts of AGT Communications Agency regularly participate in professional educational initiatives of Russian universities. In recent time, agency officials have become experts and moderated a series of workshops and master classes at the Higher School of Economics, Moscow State University. of Lomonosov Moscow State Institute of International Relations of Russia and other